Volkswagen Are Most Popular Car Manufacturers in Ireland This Year

By Harry Hatton and Andrew Leahy

Volkswagen has been the most licensed private car in the Republic of Ireland in 2016 for the first 11 months of this year, according to figures released by the Central Statistics Office (CSO).

The CSO figures account for 29 car brands, with 950 cars not attributed to a particular manufacturer report.

A total of 23,715 Volkswagen cars were granted licences from January to the end of November 2016, with 15,095 of those being new models. These figures may come as a shock to many seeing as the German automaker was at the centre of a scandal earlier this year in the United States where 482,000 Volkswagen cars with two litre diesel engines were programmed to cheat on emissions tests. It resulted in the car brand paying out $10.2 billion (€9 billion) to settle claims in the country.

Volkswagen, established in Berlin in 1937 during World War II, was also the most popular private car in November with 1,312 of their cars licenced including 226 new models.

Ford has been the most popular amongst second hand buyers for the first 11 months of 2016 with 8,912 licences issued for their used car, which puts the American manufacturer at the top of that particular category. Ford (23,095) is second in the list behind Volkswagen in total private cars licensed from January to November 2016.

Toyota is in third place for total private cars licensed for the first 11 months of this year in the Republic of Ireland with 19,707. Back in April, Toyota Ireland were told that they could no longer use the phrase ‘best built cars in the world’ as their brand slogan after a ruling was made by the Advertising Standards Authority of Ireland (ASAI)

Toyota had been using the slogan for their Irish market for 20 years. The manufacturer were refused the chance to appeal the ruling made by the ASAI.

At the other end of the scale, Ssanyong was the least licensed car brand from January to November 2016. The South-Korean vehicle manufacturer is not a particularly popular brand among Irish motorists, with only 198 Ssanyong private cars licensed up to the end of November.

Ssanyong was the least popular private new car in November with just one licence issued while only two used Opel private cars received licences last month, leaving the German brand bottom of that particular list.

Ssanyong was the least licensed of all between new and used private cars in November 2016. The South Korean manufacturer was also the least licensed used car with just 5 from January to November while Vauxhall was the least licensed new car for the first 11 months of 2016.

From January to November, 205,020 private cars were licensed in total in the Republic of Ireland with 141,996 licenses issued for new cars.

You can view all the details on cars licensed in Ireland at the links below:

Private Cars Licensed

New & Used Cars Licensed

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